Social Media Marketing Certification

This certification-style course builds the broad, hands-on skillset a working social media marketer needs day to day. You will learn platform-specific tactics across major networks, how community management and customer care work at scale, and the fundamentals of paid social advertising including budgeting across a multi-platform portfolio. The course also covers how to read core performance metrics, build a professional reporting deliverable, and handle the practitioner-level responsibilities of crisis response and platform policy compliance. By the end, you will have the tactical and analytical foundation to operate as a competent, well-rounded social media marketing practitioner across platforms.